In a true customer-centric business environment, Customer Success Managers (CSMs) play a pivotal role in ensuring long-term client satisfaction and retention. The cost of retaining an existing customer is significantly lower than acquiring a new one—research shows that it can be up to five times more expensive to bring in new customers. CSMs, therefore, are critical in maximizing customer lifetime value by fostering strong relationships and solving customer problems before they lead to churn. Beyond technical skills and knowledge of the product, successful CSMs must possess specific behavioral traits that help them build lasting client bonds and contribute to the…