In revenue-generating or revenue-enabling roles like sales, marketing, sales enablement, customer success, and account management, data and strategy are crucial. But what often gets overlooked is the power of storytelling—the ability to connect with prospects, customers, and stakeholders on a human level by presenting information in a way that resonates emotionally and logically. Whether you’re pitching a new product, nurturing a long-term relationship, demonstrating your product’s capabilities, or presenting quarterly results, storytelling can make your message more compelling and memorable. One of the most effective ways to structure a story is through the PART framework: Problem, Action, Results, and Trigger.…